New College Stamford offers education and training to over 2,000 students every year providing a huge range of courses to suit everyone – A Levels, vocational, part-time adult courses, apprenticeships, higher education and professional training for businesses tailored to both individuals and employers.
Posh Gecko were instructed to produce a promotional video highlighting the courses and facilities on offer, and the benefits of choosing to spend your higher education at college. The style needed to be appealing to the younger demographic, in order to make the prospect of college an exciting opportunity.
In addition to the main promotion video which was used at events and online, we were tasked with creating a second version for use in local cinemas. Using the same footage captured during filming, we cut a short 30 second ad which would be placed before films for relevant target markets.