Because cancer can affect your life in so many ways, Macmillan do whatever it takes to give people the support they need.
Explainer video for Macmillan.
With internal IT updates on the horizon, Macmillan Cancer Support needed to introduce the changes to their staff, ensuring a smooth transition to a new way of working. Through collaboration with partner agency Simmbiotic, we created a vibrant and engaging 2D animated explainer video to act as a teaching tool.
The Macmillan brand guidelines were closely followed and even inspired a number of the design choices. Notably, the distinctive brush strokes which feature on the instantly recognisable Macmillan logo were integrated throughout the video to add texture and aid in the fluid transitions between scenes.