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YMCA

At YMCA Heart of England, they do their best to transform lives, bridge gaps, and ignite the flames of compassion within hearts.

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Animation transforming lives.

YMCA Heart of England reached out in the hope that we could bring a story, close to their hearts, to life. We jumped at the opportunity.

This is Arman’s Story. An explainer video that's quite different to most. The raw nature of the graphics alone, simply adds additional layers of depth to the production. The end result is a video that encapsulates what YMCA do on a day-to-day basis, thanks to their wonderful staff and workforce.